Having already celebrated Local Heroes and Students with previous Most Deserving awards, in 2013 Motors.co.uk set out to discover which local entrepreneurs were pushing the envelope for ingenuity and community spirit in our search for the Most Deserving Business.

un The response was great; with nominations pouring in from all corners of the UK from people whose friends, relatives and customers were determined to see their hard work paying off both in the local community and on a national scale such as we would help to recognise.

From a shortlist of ten nominees, our three finalists were selected by a public vote – which really needed each of our shortlisted business owners to start drumming up some local support! In the end three finalists were chosen whose hard work and dedication to their cause inspired the voting public; among them were a cat cafĂ© for patrons to make some feline friends as they took in tasty refreshments; a roofing firm whose owner juggled its launch along with family responsibilities; and a brainy boffin who performs science shows at schools and clubs around his area in an effort to find the next Einstein or Newton in his audience by dazzling them with fun and facts.

And it was David Reed from Fizz Pop Science who received the title of Most Deserving Business at the end of our gruelling talent hunt. In winning the award, David demonstrated the aptitude and passion he has for his skill, and the determination to help out others in the local community. Fizz Pop Science travels around the South West and the Midlands to perform, and the prize of a Ford Transit van allows him to get his valuable science kit around the region without needing to resort to the family car as he had been before!

With the £1,000 prize money David was also able to set up another base of operations for Fizz Pop Science as he continues to grow his enterprise throughout the region! Now that David’s been recognised as the owner of the Most Deserving Business there’s no telling how many budding young scientists stand to benefit from the fine work done by Fizz Pop Science!

Other Motors.co.uk Most Deserving Campaigns

Contact Us

If you have a question regarding any of the campaigns, past or present, please contact us by email mostdeserving@motors.co.uk or tweet us @motorscouk.