Norton Way Group

Norton Way Group Dealerships

Norton Way Group is a new and used car dealer group with sites in Hertfordshire and London. The company has nine different dealerships and represents a selection of popular brands. In addition to this, the group sells motorbikes and vans.

It also provides a number of other services as well as the sale of cars. Norton Way Group dealerships carry out MOTs, maintenance and repairs, and on top of that, partake in the Motability scheme for disabled drivers. The group also runs an award-winning business fleet service.

The history of Norton Way Group

In 1989, Norton Way Group was founded after a management buyout of a Honda dealership in Letchworth. From then onwards, the group’s new managing director, David Grainger, continued to expand the business by adding more branches and franchises.

By 2008, Norton Way Group had been acquired by the investment firm Marubeni Auto Investment UK Ltd. It still operates under its own name, though, and has won a variety of prestigious accolades, like ExpertEye’s award for ‘Best Fleet Dealer Group’ in 2017.


Types of cars sold by Norton Way Group

There are five key brands represented by Norton Way Group – Honda, Nissan, Mazda, Peugeot and Kia. Browse renowned new cars like the Honda NSX, Nissan Qashqai, the Mazda CX-5 and the Peugeot 5008 SUV GT Line. The company also sells used vehicles from numerous different manufacturers such as Audi, BMW, Citroen, Hyundai, MINI, Nissan and Vauxhall, amongst other brands. Norton Way dealerships also stock new vans from the Peugeot and Nissan range.

Other Norton Way Group services

You can use Norton Way Group for the following services as well:

  • Car Finance

  • Insurance

  • MOTs and Servicing

  • Repairs

  • Business Leasing

  • Car Parts and Accessories


01438 500265 *
  • Independent Dealer
  • 127 Vehicles in stock
  • 51-53 London Road, Woolmer Green, Knebworth, Hertfordshire, SG3 6JE  

Chiswick Honda

020 3811 5080 *
  • Honda Franchised Dealer
  • 92 Vehicles in stock
  • 4 Power Road, Chiswick, London, W4 5YT  

Chiswick MG

020 3993 2057 *
  • MG Franchised Dealer
  • 31 Vehicles in stock
  • Power Road, Chiswick, London, W4 5YT  


020 3733 0180 *
  • Independent Dealer
  • 103 Vehicles in stock
  • 963 Great West Road, Brentford, Middlesex, TW8 9FX  

Norton Way Honda

01462 322727 *
  • Honda Franchised Dealer
  • 65 Vehicles in stock
  • Norton Way North, Letchworth, Hertfordshire, SG6 1BL  

Norton Way Mazda

01462 322881 *
  • Mazda Franchised Dealer
  • 89 Vehicles in stock
  • Norton Way North, Letchworth Garden City, Hertfordshire, SG6 1BL  

Norton Way Nissan

01462 322483 *
  • Nissan Franchised Dealer
  • 142 Vehicles in stock
  • Norton Way North, Letchworth Garden City, Hertfordshire, SG6 1BL  

Norton Way Peugeot

01462 322698 *
  • Peugeot Franchised Dealer
  • 113 Vehicles in stock
  • Works Road, Letchworth, Hertfordshire, SG6 1NT  

Wimbledon Park Honda

020 3811 7576 *
  • Honda Franchised Dealer
  • 46 Vehicles in stock
  • 60-62 Hill Road, Wimbledon Park, London, London, SW18 5HT