Swansway Group

Swansway Group Dealerships

Swansway Group is a family-owned motor group with multiple locations across the North, and North West of England, as well as North Wales and the Midlands. Swansway Group manage 20 approved franchise dealerships for top brands like Audi, Jaguar, Land Rover, Peugeot, Honda, Volkswagen and Volkswagen Commercial Vehicles as well as 6 of their own used-car franchise sites; Motor Match.

A number of aftersales services are offered at Swansway dealers and repair centres. You can book your vehicle in for servicing, buy parts, or simply pop in to receive advice on good vehicle management and what finance options are available. There is also a state-of-the-art Accident Repair Centre with manufacturer approved certification for a number of brands. For disabled drivers, affordable Motability schemes are available to ensure you can get on the road safely.

History of Swansway Group

Swansway Group was founded in 2003 by Michael Smyth with the purchase of the shares of 4 sites in the North West. The company has grown and thrived in the intervening years obtaining new dealerships, and opening a parts dealer, repair centre and fleet facility with Michael now clocking up 55 years’ experience in the trade. Michael’s three sons, David, John and Peter are Directors within Swansway Group and all follow the same ethos and attention to detail as Michael.

Cars sold by Swansway Group

One of the chief benefits of buying a vehicle through Swansway is the excellent variety of luxury and economy brands on offer. You’ll find a range of compact hatchbacks like the Volkswagen Polo and Peugeot 208, comfortable seven-seaters like the SEAT Tarraco, ready for anything SUVs like the Land Rover Defender, and luxury saloons like the Jaguar XE and Audi A8.
Swansway can even accommodate sports car enthusiasts seeking a high-performance vehicle with a choice of 6 Audi Centres offering the phenomenal Audi R8 model. And if you’re a business customer, you can contact the group to discuss competitive business and fleet options too.

Other Swansway Group services

You can use Swansway Group for the following services as well (may vary by dealership):

  • Car Finance

  • MOTs and Servicing

  • Repairs

  • Business Leasing

  • Car Parts and Accessories

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